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July 2011

QR Code on Grave Headstone

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Yoav Medan’s mother Judith passed away in June, the Israel-based medical technology executive couldn’t decide what he wanted to write on her grave. After deliberating with his family, Medan decided to turn to technology for the answer and attach a QR code to the grave in Haifa, Israel.

Scanning the QR code leads visitors to a tribute website that Medan has setup and plans to evolve with stories and photos from his mother’s life. Over time, Medan hopes the QR code and memorial site will help create a lasting history of his mother that will live on for generations. “I was most concerned about 20 or 40 years from now, how will she be remembered … [I wanted to put] what’s in our memory into a place that doesn’t forget,” he said.

He thinks the idea could catch on based on the feedback he’s been hearing. “People identify with this way of keeping the memory of someone and actually making it dynamic and evolving with time as you remember more,” he said. The QR code-enabled grave stone adds a new twist to the growing number of services we’ve seen emerge that are designed to help us decide what happens to our online identity after we die and create digital tributes to our lost loved ones.

Article courtesy of mashable

QR Code Tattoo – Extreme interactive QR Codes

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Here we see French Tattoo artist K.A.R.L going to extremes on his subject Marco to create an interactive QR Code tattoo linked to a You Tube video.

Watch the video all the way to the end and you’ll see that there’s an advert for Ballantines Whisky! What a great QR Code campaign and judging by the hits most likely a very cost effective campaign.

Its a great example of utilising QR Codes for marketing.

pushQR QR Code Analytics feature update

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In an effort to provide greater anaytics and reporting to our QR Code campaigns we will be updating the service with greater Google Street View capabilities for QR Code geo-location tracking.

We aim to make this update over the next couple of days. We will notify all current users but no loss of service is envisaged.

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